I've always found that a zerostat like J!m suggested worked well at removing a static charge from albums and pretty much anything else that built up static charge. A lot of people claim they don't work, but I've gone through 5 of them since the 80's and they all worked great. Try the dryer sheet...
I would think ATR would outlast you. If you want used, go with Maxell UDXL or UDXLII. I used to like BASF, but recently opened a couple professional series and they were shot. I also have some old scotch that's still good and I think they were one of the tapes that were affected with sticky...